Why Strategy 2030?
The five global challenges
The seven transformations
How is the world changing
Climate and Disasters
Power and Governance
Conflict and Violence
Future of Financing
New Comunities and Cities
Emerging Technology
Participation and Enagement
Future of Work
Health of the Future
Internal priority areas
Implementing strategy 2030
Participation and Engagement
The nature of volunteering is changing; communities are engaging with social, humanitarian, and development causes in new ways. How will we adapt to these new contexts to ensure we are able to mobilize communities and volunteers in the support of humanitarian and development causes?
New, creative and innovative forms of volunteering continue to grow, including e-volunteering, online campaigning, direct action, skilled volunteering, swarm volunteering, self-organizing volunteering and combinations of all of these, indicating that how and why people volunteer is drastically changing. ‘Brand loyalty’ to one humanitarian organization will be less significant. Participation patterns and motivations will likely continue to change. In some countries people are volunteering for shorter periods of time, and want faster access to ‘making an impact’. This requires volunteer-involving organizations to demonstrate greater speed, flexibility and a greater diversity of engagement opportunities. Volunteer recruitment and management needs to be proactive in adapting to the skills and interests of volunteers rather than serving as a reactive network.
Considerations and tension points for the Red Cross and the Red Crescent
- How do we create spaces to help people to make their own impact in the world rather than just recruiting them to deliver the organization’s impact?
- If the very nature of voluntary service is changing, would the RCRC movement attract fewer volunteers for shorter periods? As such, would the IFRC network of the future be one that has a differentiated focus on volunteering?
- How can National Societies engage with citizen-led movements, and with more dynamic, fast paced and flexible ways of engaging youth as active drivers of change? How can the RCRC ensure much more open access to engagement and distributed networking and decision making within a traditional structure?
- How will we ignite an urgent and renewed focus on volunteering and what it means in the 21st Century?
What are the posibilities?
Different models of organizing are not just limited to citizens and communities. They can also revolutionize how the RCRC organizes its own managerial models. Is there a future where IFRC is truly decentralized, localizing our efforts completely? When we start to think of different ways of organizing ourselves, we start to consider different ways of solving problems. Alternative models of organizing can also extend to different models of rights and responsibilities.
What are your thoughts?
Are there other elements to this trend that we should be considering?
How do you think it will affect vulnerability and the Red Cross and Red Crescent?
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